People First Productivity Solutions | Stop Selling & Start Leading® | Join the Movement Today!
Stop Selling & Start Leading® is a movement started by sales professionals, for sales professionals. Pre-order the book and join the movement today!
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Join the Movement!

Demanding buyers expect more from sellers. But what? Our preliminary research shows that sellers are more successful when they replace stereotypical sales behaviors with leadership behaviors. As a leader, you’ll align your actions with your behaviors. You’ll inspire your buyers instead of merely pitching them. You’ll challenge them and collaboratively co-create insights. You’ll encourage them to try new things and celebrate successes together.

Coming Soon!

The experts that brought you The Leadership Challenge® and DISCOVER Questions® Get You Connected have teamed up to create this revolutionary new sales book, coming soon! Click here to preorder.

Stop Selling & Start Leading® is a movement created by and for sales professionals who want a better way to advance the sale. This customer-oriented approach is backed by accredited research through:

    • Santa Clara University
    • Qualtrics Panel Study
    • Wiley Publishing
    • Based on the 30 years of research by Jim Kouzes and Barry Posner
    • Featured by Forrester Research

Pre-Order NOW to Get Discounts on Extended Learning Packages!

Speaker Photo

Dynamic and Engaging Speaker

Invite us to come speak about the movement at your sales events, and don the behaviors of a leader to become more effective as a seller.

Presentation Topics: Stop Selling & Start Leading®

  • How Sales Contributes to the Customer Experience in B2B
  • The All-New Needs Assessment is Dialogic vs. Diagnostic
  • How to Inspire Your Buyer
  • Stop Selling & Start Leading®: An Overview
  • Buyers Have Changed. Have You?

Heard Around the Web

The Stop Selling & Start Leading® Movement is gaining steam! Are you ready to cast off the slimy reputation of sales and take pride in a customer-oriented selling approach?

Tune in to interviews where Deb explains various aspects of the buyer research and sales tactics you can implement immediately.